VSCO stock

Private-market facts for current and former VSCO employees researching their stock.

Latest Round
Series C
Valuation
Not publicly disclosed
Founded
2011
Headquarters
Oakland, CA
Founders
Joel Flory, Greg Lutze
Status
private

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Overview

Photo and video editing app with curated filters and presets, combined with a creative community platform for photographers and visual creators.

Selling VSCO shares

Why shareholders consider selling

Shareholders in VSCO may explore liquidity for a number of reasons — diversifying a concentrated position, funding a personal financial goal, or simply reducing exposure to a single private holding. As a private company, VSCO does not trade on a public exchange, meaning employees and early shareholders cannot simply sell through a brokerage. Extended private timelines can leave shareholders waiting years for an exit event, which is why some choose to explore secondary-market options.

Can you sell VSCO stock?

Whether a shareholder can sell typically depends on what they hold and how it was acquired. Vested and exercised shares are generally more straightforward than unexercised options or unvested RSUs. Most private companies, including those in the Consumer & Social sector, impose transfer restrictions such as rights of first refusal or board approval requirements. The specific terms governing VSCO shares would be outlined in the holder's equity agreement or the company's governing documents.

What affects the value of VSCO shares?

The price a buyer is willing to pay for private shares is shaped by several factors: overall demand for the stock, the company's financial performance, broader Consumer & Social market conditions, and any recent private-market transaction activity. Data points such as the company's Series C round can help frame expectations, though they do not guarantee a transaction price.

What should holders check before selling

  • The type of security held (common shares, preferred, options, RSUs)
  • Whether the equity is fully vested and, for options, whether it has been exercised
  • Any transfer restrictions, lock-up provisions, or company approval requirements
  • Estimated net proceeds after applicable taxes and transaction fees
  • Whether partial liquidity — selling a portion rather than the full position — may be a better fit

Tools for VSCO shareholders

Exploring equity in VSCO often raises questions about taxes, exercise timing, valuation, and exit outcomes. These tools can help you model different decisions using your own assumptions.

Latest funding round

VSCO most recently raised a Series C round . Total funding raised to date is approximately $90M.

Lead investors in this round include Accel.

Founders & company background

VSCO was founded in 2011 by Joel Flory, Greg Lutze and is headquartered in Oakland, CA.

Investors

Industry

Similar private companies

Latest VSCO news

Talk to a VSCO stock specialist

Get personalized guidance on your VSCO shares — including current market activity, pricing context, and liquidity options.

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Frequently asked questions

Is VSCO still a private company?
Yes, VSCO is currently a private company.
What is VSCO's latest funding round?
VSCO's most recent known round is Series C.
What is VSCO's valuation?
VSCO's valuation has not been publicly disclosed.
Who are the investors in VSCO?
Notable investors include Accel.
Can I sell my VSCO stock?
Private company shares can sometimes be sold on secondary markets. Speaking with a specialist who understands VSCO stock can help you evaluate your options.

Related pages

Last verified: 2026-04-13 · VSCO data compiled from funding disclosures, investor announcements, corporate filings, and public records.

Information on this page is compiled from publicly available sources and may be outdated or incomplete. This is not investment advice. Consult a qualified advisor before making financial decisions.