Tray.io vs Zapier
Side-by-side equity comparison for employees weighing offers at Tray.io or Zapier. Valuations, funding history, headcount growth, and secondary-market context.
| Tray.io | Zapier | |
|---|---|---|
| Latest valuation | Not publicly disclosed | $106M |
| Latest round | Series C | Series B |
| Round date | — | June 2024 |
| Total raised | $152M | $190M |
| Founded | 2012 | 2011 |
| Headquarters | San Francisco, CA | San Francisco, CA |
| Employees | — | 1,433 |
| Employee YoY growth | — | +14% |
| Primary industry | Enterprise Software | Enterprise Software |
| Secondary-market price | — | — |
| Base-case equity multiple | — | 24x |
| Upside equity multiple | — | 81x |
| Lead investors | General Atlantic, GGV Capital | Sequoia Capital, Steadfast Venture Capital |
| Status | private | private |
Overview
Low-code automation platform that connects enterprise applications and APIs, enabling business teams to build complex automated workflows without deep coding.
No-code automation platform that connects thousands of web apps and enables users to create automated workflows (Zaps) between them without writing code.
Why we compare these
Zapier appears on Sara's List 2021; Tray.io is a direct competitor we track alongside it.
If you're evaluating offers at either one, the equity math depends on more than the headline valuation — dilution, strike price, time to liquidity, and concentration risk all matter. Use our equity compensation calculator and exit calculator to model your own numbers.