Retool vs Zapier
Side-by-side equity comparison for employees weighing offers at Retool or Zapier. Valuations, funding history, headcount growth, and secondary-market context.
| Retool | Zapier | |
|---|---|---|
| Latest valuation | $3B | $106M |
| Latest round | Series C | Series B |
| Round date | December 2022 | June 2024 |
| Total raised | $445M | $190M |
| Founded | 2017 | 2011 |
| Headquarters | San Francisco, CA | San Francisco, CA |
| Employees | 443 | 1,433 |
| Employee YoY growth | -2% | +14% |
| Primary industry | Enterprise Software | Enterprise Software |
| Secondary-market price | — | — |
| Base-case equity multiple | 1x | 24x |
| Upside equity multiple | 2x | 81x |
| Lead investors | Sequoia Capital, Y Combinator | Sequoia Capital, Steadfast Venture Capital |
| Status | private | private |
Overview
Retool is a low-code platform for building internal business tools, enabling developers to quickly create dashboards, admin panels, and CRUD applications.
No-code automation platform that connects thousands of web apps and enables users to create automated workflows (Zaps) between them without writing code.
Why we compare these
Zapier appears on Sara's List 2021; Retool is a direct competitor we track alongside it.
If you're evaluating offers at either one, the equity math depends on more than the headline valuation — dilution, strike price, time to liquidity, and concentration risk all matter. Use our equity compensation calculator and exit calculator to model your own numbers.